Supplier Effectiveness Survey

• Gives an opportunity for candid customer feedback
• Benchmarks your company against competitors
• Allows you to gain a competitive edge

Customer Business Planning

• Prepare business plans for key accounts
• Agree promotional calendar
• Identify key players in organisation
• Define contact management schedule
• Develop SMART objectives

Category Management

• Collect & interpret retailer data
• Develop Category Scorecards
• Write actionable & measurable category strategy

Strategic Workshop

• Identify area of strength & opportunity by examining:
  • Sales Strategy
  • Sales Operations
  • Sales Team Structure
  • Human Resources & Training Needs
  • Leadership

Worlds Most Effective Sales Team

• What do the leading sales teams have in common?
• Share current & potential best practice
• Gain insight into the most successful techniques practised by salesforces
• Identify major opportunities to improve Sales Effectiveness
• Review importance of qualitative as well as quantitative assessments

Global Account Management

• Analyse 'Global' importance to your Overall Business Strategy
• Formulate your position with each customer
• Decide how to treat each of the elements of relationship
• Develop a GAME plan for each customer
• Structure the Global Account Team
• Communicate and Measure